Professional Merchandising and Marketing Ireland

Established in 1989

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Retail Training Ireland

'In-Store Theatre' for Retailers

Drawing on our years of experience in retail PMM have developed specific programmes for retailers which covers Merchandising & Display, Store Layout, Shopper Experience, Window Displays & Concepts and Marketing & Promotional Mix.

PMM offer tailored programmes throughout the island of Ireland. Our hands-on approach with retailers brings about a re-focus on store merchandising, best practise in use of retail space and knowledge of your customers and local market needs.

Our professional consultants can also carry out a 'Visual Audit' of the store which highlights good practice and displays as well as opportunities for improvement and how to achieve this.

Our training programmes also include:

Basic Merchandising

Wonderful Window Displays

Visual Presentation Excellence

Dynamic Displays

Call us for more information on 1890-766-766 


In today’s competitive retail environment remember that both sales and merchandising are more than simply arrangements of products on the shelf – it’s an integral component of the business image. Including merchandising in your marketing plan and budget makes sense - it can make the difference between selling a product or having it sit on a shelf.

PMM delivered retail training to the IHBMA in early 2010, see below for testimonials:
"Trainer very pleasant, enjoyed the course and look forward to putting the ideas into action" E. Hayden, Boldands Hardware Arklow

"Very satisfied with the training, excellent information on retail and presentation"
N. O'Sullivan, Morris DIY, Waterford

We also partnered with the Irish Pharmaceutical Union (IPU) for the provision of Pharmacy Merchandising Training Workshops nationwide.

"I found this course very interesting, I have used many of the ideas and I am getting